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Clay Target Shooting Information (source: National Sporting Goods Association.)
• Target shooting is the third fastest growing sport
• 7.7 million people participated in target shooting in 1996
• 3.7 million people participated in Trap and /or Skeet in 1996
• 15.4 % are between the ages 25 - 34
• Average days of participation is 8.4
ATA Membership Profile (source: University of Dayton)
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• Average age is 51
• 90% are male
• 60% possess post-secondary education
• 30% are professional, while 26% are retired
• 69% have household incomes above $50,000
• 76% are married
• 87% own their home
• 41% purchased a new car in the last 12 months
• 58% own a computer
• 46% have internet access
• 33% have visited the ATA web-site
• 58% participate in fishing
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• 37% are life members
• 15 years is the average length of membership
• 84% attended their state shoot
• 65% attend more than 10 registered shoots a year
• Own an average of 9 shotguns
• 60% are members of the NRA
• 60% went hunting in the last 12 months
• 44% shot sporting clays in the last 12 months
• 53% participate in a local trap league
• 65% subscribe to Trap & Field |